SVETLANA ELFIMOVA
Marketing Lead and Facilitator
MSc in Organisational Psychology
LLB (First Class Honours with Distinction)
Member UKABP
Svetlana always has been passionate about how working life can be more fulfilling and meaningful. It took her on a long journey of discovering her professional self and led to diverse and interesting experiences across sectors, that she now brings to Umbrella.
Prior to joining our team, she was leading organisational development and change in a London-based Russian community-focused recruitment company, as well as navigating it through the pandemic.
She conducted qualitative research in the area of career change, uncovering motivations and reasons for a change. She took insights of her research into individual coaching practice in career and business. This experience helped her to build up a unique skillset and understanding of different organisational settings, and how these impact on employee wellbeing.
She brings this understanding to her role at Umbrella, where Svetlana manages marketing and engagement strategy, in addition to facilitating resilience training and working alongside the customer relations team.
She started her career in London in the third sector, and then worked in a large multinational tech company in partner services. She has been involved in freelance event and project management, including for Formula 1, MotoGP, the Winter Olympics in Sochi, Russia, and the Paralympics. She has also worked in broadcasting, supporting film crews in negotiations, translations, data collection, analysis and interviewing processes.
Alongside her main work, she also developed a yoga and meditation teaching practice. It led her to initiate a corporate yoga project in her workplace in 2016, and eventually led to a career change to organisational psychology with a focus on employee wellbeing.
Svetlana deepened her knowledge about mindfulness and mind-body connections from evidence-based perspectives in her organisational psychology master’s course at the University of London.
She is a Member of the UK Association for Business Psychologists (ABP), New Zealand Psychological Society and also trained in psychometric assessments and coaching.
More from Svetlana
THOUGHTS
Better ways of managing change when leading a company through acquisition
The role of psychological safety in managing change Let’s imagine a scenario where a medium-sized organisation is going through a change. The company has been acquired by a larger [...]
Work friendships: Good for you and good for business?
Do you think of your colleagues as your friends? Do you update them on your personal life? Or do you prefer to keep work relationships and your personal life [...]
On mental health support at work: Mental health training for managers
Mental health support in the workplace We spend over one-third of our life at work and how things are at work matters for both our physical and mental health. [...]
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